
Supporting & Scaling the CHW/P/R Workforce in California
Community health workers, promotors and representatives (CHW/P/Rs) play a crucial role in addressing health equity in communities across California, but this critical workforce has long lacked the support and investment to integrate them sustainably into health care systems. We are thrilled to announce the launch of the Amplifying Impact Initiative, designed to support and enhance CHW/P/R Medi-Cal providers of the CHW Medi-Cal benefit and California Advancing and Innovating Medi-Cal (CalAIM) programs.
Over the course of 18 months, Amplifying Impact will connect 28 CHW/P/R Medi-Cal providers to grants, technical assistance, and tactical tools for meaningfully and sustainably scaling the CHW/P/R workforce across California. Participants will advance goals that are focused on providing culturally responsive health and social needs services while also connecting CHW/P/Rs to high-quality jobs that support them to thrive.
Funded by California Health Care Foundation and Cedars-Sinai, and led in partnership with health equity non-profit Health Leads, this initiative will offer a range of live and recorded learning opportunities, promising practices, and impact stories to help advance the work of all individuals and organizations invested in the success of CHW/P/Rs - in California and beyond.

First Live Learning Opportunity
CHW/P/Rs are vital to offering Enhanced Care Management connecting Medi-Cal’s highest-need members with essential health and social services. Join us on Thursday, April 17th at 10 am PT/1 pm ET to learn how this workforce can be effectively integrated into ECM models across California.
This 60-minute webinar will feature highlights from community-based organizations, federally-qualified health centers, and Indigenous health initiatives, with real-world insights and provide actionable strategies for advancing ECM programs. Attendees will learn how organizations are negotiating rates with managed care plans and blending funding sources to sustain ECM services. Spanish interpretation services provided.
“With CHWs as partners, consumers are more likely to develop trusting relationships with their care teams, and become more engaged in their care — that helps us get to better health outcomes, both for the consumers and the system.”
— Nancy Halloran, former Deputy Director of Alameda County Care Connect & participant in the Alameda Capacity-Building Collaborative
Tools & Resources
Participating Organizations
Numbers represent initiative participants, many of which are active in multiple regions.
18 Reasons
Asian Americans for Community Involvement
Advantist Health
Aliados Health
AltaMed
Bay Area Community Services
Conejo Health
Bridge Center
Family Healthcare Network
LA Center for Strategic Partnerships/ El Sol Neighborhood Educational Center
Fresno Center
El Sol / Latino Health Access
Harbor Community Health Centers
Fresno Community Health Improvement Partnership
Heluna Health
Homeless Prenatal Program
Santa Barbara Foundation
Salud Para la Gente
San Diego Wellness Collaborative
Sonoma Community Action Network
San Francisco Community Clinic Consortium
Turning Point Alcohol & Drug Education Program
Transitions Clinic Network UCSF
United American Indian Involvement
USC Street Medicine
WellSpace Health
Vision y Compromiso

Keep in Touch
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